Marketing with Integrity
Posted in Technology, Web on June 30th, 2009 No Comments »
Having spent a long time in marketing and strategy, I’ve been often frustrated by the emphasis on “spin”—making things look better than they are. It’s a temporary way to make people feel better, but it doesn’t work as a sustainable strategy for marketing and sales.
This site on Squidoo is dedicated to thinking about this issue—it [...]